Wise Giving Guides Archive

Wise Giving Guide

The Wise Giving Guide is published three times a year to help donors make more informed giving decisions. Each issue includes a cover story on a topic related to charity accountability and a compilation of the latest national charity evaluation conclusions completed by the BBB Wise Giving Alliance.

To order a free hard copy of the latest Wise Giving Guide, complete the form on the following link.

You can now download the full version of the latest Wise Giving Guide! Please note that the summary listing in the Wise Giving Guide reflects report results as of July 22, 2025. We encourage you to always verify a charity's current evaluation status here.

The Clothes Off Your Back: The Ins and Outs of Donation Bins

Learn what donors should know before giving used clothing to the now commonplace donation bin.

Celebrating our 15th Anniversary

We take the opportunity to celebrate 15 years as the BBB Wise Giving Alliance and a century of trust in charity reporting.

Workplace Giving: Then and Now

In this edition, we take a look at how things have changed when it comes to workplace giving. The old campaign format is evolving to keep up with today's employees.

Re Fusing to Play Ball: When Charities Don’t Disclose

By sharing information with us, national charities are helping donors make giving decisions to charities they can trust. In this edition, we look at the reasons charities may not choose to participate in our charity reporting process, and what that means for donors.

This is Personal: Privacy and Security in Online Giving

There is growing concern over the security of donor information collected by charities. In this edition we describe tactics used by cybercriminals, how charities protect themselves, and what you should know as a donor.

Fundraising Goes Viral: The Ice Bucket Challenge and Social Media

An overview of the Ice Bucket Challenge video that went viral in 2014 and raised over $100 million for the ALS Association as well as a discussion of other successful social media campaigns involving charity fundraising such as #GivingTuesday.