The BBB Wise Giving Alliance helps donors make informed giving decisions and promotes high standards of conduct among organizations that solicit contributions from the public. We produce reports on national charities, evaluating them against comprehensive Standards for Charity Accountability, and publish a magazine, the Wise Giving Guide, three times a year.
BBB WGA does not rank charities but rather seeks to assist donors in making informed decisions about those that solicit their support. Evaluations are done without charge to the charity and are posted for free public access on give.org.
BBB WGA reports on nationally soliciting charities that the public has most often asked about as well as charities that request to be evaluated.
Give.org reports on about 1,300 nationally soliciting charities. In addition, about half of the 112 Better Business Bureaus in the United States and Canada cumulatively produce reports on over 10,000 locally soliciting charities using the same BBB Charity Standards.
National charities that are found to meet all BBB Charity Standards have the option licensing the use of the BBB Accredited Charity Seal, which can be displayed on their websites and in their fundraising materials.