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CHARITY REVIEW
Issued: March 2024 Expires: March 2026

The Blue Card

Accredited Charity
Accredited Charity

Meets Standards
(212) 239-2251
171 Madison Avenue, Suite #1405
New York, NY, 10016
https://www.bluecardfund.org
📄 Full Report 🖨️ Print 📋 BBB Charity Standards

Standards For Charity Accountability

Governance

  1. Board Oversight
  2. Board Size
  3. Board Meetings
  4. Board Compensation
  5. Conflict of Interest

Measuring Effectiveness

  1. Effectiveness Policy
  2. Effectiveness Report

Finances

  1. Program Expenses
  2. Fundraising Expenses
  3. Accumulating Funds
  4. Audit Report
  5. Detailed Expense Breakdown
  6. Accurate Expense Reporting
  7. Budget Plan

Fundraising & Info

  1. Truthful Materials
  2. Annual Report
  3. Website Disclosures
  4. Donor Privacy
  5. Cause Marketing Disclosures
  6. Complaints

The Blue Card meets the 20 Standards for Charity Accountability.

Stated Purpose:
"to provide direct financial assistance to needy Holocaust survivors."

Year, State Incorporated:
1943, NY

Also Known As:
Blue Card

The Blue Card (BC) provides financial assistance to needy Holocaust survivors through a number of programs, include ongoing support and one time grant assistance. The emergency cash assistance program provides cash grants to help survivors afford medicine, rent, homecare, food and other basic essentials, as well as urgent dental and medical help. The Telephone Emergency Response System (TERS) program provides phone systems to Holocaust survivors who do not have the financial resources to pay for installation, service, and maintenance. The monthly stipend, Jewish Holiday, and Mazel Tov Birthday programs deliver ongoing support for those who need it most. BC reports that Tech Friendly Aging Programs continue to play a role in survivors' wellbeing. The Companion Pets program helps bring comfort and happiness to the older population with interactive cats and dogs that replicate the look, sounds and feel of real pets. BC reports that is served over 3,000 Holocaust survivor households in 35 states across the country.

For the year ended December 31, 2022, The Blue Card's program expenses were:

Assistnace to Holocaust Survivors $3,288,091
Total Program Expenses $3,288,091

Chief Executive
Masha Pearl, Executive Director

Compensation*
$257,087

Chair of the Board
Ms. Gia Machlin

Chair's Profession / Business Affiliation
Business Owner

Board Size
19

Paid Staff Size
7

*2022 compensation includes annual salary and, if applicable, benefit plans, expense accounts, and other allowances.

Method(s) Used:
Direct mail appeals, Grant proposals, Internet, Membership appeals, Planned giving arrangements, Print advertisements (newspapers, magazines, etc.), Radio

Fundraising costs were 3% of related contributions. (Related contributions, which totaled $3,755,799, are donations received as a result of fundraising activities.)

This organization is tax-exempt under section 501(c)(3) of the Internal Revenue Code. It is eligible to receive contributions deductible as charitable donations for federal income tax purposes.

The following information is based on The Blue Card's audited financial statements for the year ended December 31, 2022.

Source of Funds
Grants $1,838,297
Contributions $1,191,452
NYC and State funding $605,898
Claims Conference $533,440
Legacies $120,152
Miscellaneous income $48,105
Dividend income $7,560
Interest income $216
Total Income $4,345,120

Programs: 87% Fundraising: 3% Administrative: 10%

Total Income $4,345,120
Total expenses: $3,784,233
  Program expenses $3,288,091
  Fundraising expenses $125,744
  Administrative expenses $370,398
  Other expenses $0
Income in Excess of Expenses $560,887
Beginning Net Assets $3,724,581
Other Changes In Net Assets $-543,375
Ending Net Assets $3,742,093
Total Liabilities $422,250
Total Assets $3,319,843

Note: In the above financial section, "other changes in net assets" repsresnts unrealized capital losses.

An organization may change its practices at any time without notice. A copy of this report has been shared with the organization prior to publication. It is not intended to recommend or deprecate, and is furnished solely to assist you in exercising your own judgment. If the report is about a charity and states the charity meets or does not meet the Standards for Charity Accountability, it reflects the results of an evaluation of information and materials provided voluntarily by the charity. The name Better Business Bureau is a registered service mark of the International Association of Better Business Bureaus.

This report is not to be used for fundraising or promotional purposes.

RELATED CONTENT

Report completed by:
BBB Wise Giving Alliance