Gay and Lesbian Alliance Against Defamation
Standards For Charity Accountability
Governance
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Board Oversight
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Board Size
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Board Meetings
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Board Compensation
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Conflict of Interest
Measuring Effectiveness
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Effectiveness Policy
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Effectiveness Report
Finances
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Program Expenses
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Fundraising Expenses
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Accumulating Funds
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Audit Report
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Detailed Expense Breakdown
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Accurate Expense Reporting
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Budget Plan
Fundraising & Info
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Truthful Materials
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Annual Report
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Website Disclosures
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Donor Privacy
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Cause Marketing Disclosures
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Complaints
Gay and Lesbian Alliance Against Defamation does not meet the following 2 Standards for Charity Accountability:
Standard 16 (Annual Report)
Have an annual report available to all, on request, that includes: (a) the organization's mission statement, (b) a summary of the past year's program service accomplishments, (c) a roster of the officers and members of the board of directors, (d) financial information that includes (i) total income in the past fiscal year, (ii) expenses in the same program, fund raising and administrative categories as in the financial statements, and (iii) ending net assets.
GLAAD does not meet this Standard because the 2021-22 annual report did not include:
- Total program expenses, broken down by major program category (Media Awards, Media Institute, News and Rapid Response, and Other programs).
- Total fundraising expenses.
- Total administrative expenses.
Standard 18 (Privacy for Written Appeals & Internet Privacy)
Address privacy concerns of donors by (a) providing in written appeals, at least annually, a means (e.g., such as a check off box) for both new and continuing donors to inform the charity if they do not want their name and address shared outside the organization, (b) providing a clear, prominent and easily accessible privacy policy on any of its websites that tells visitors (i) what information, if any, is being collected about them by the charity and how this information will be used, (ii) how to contact the charity to review personal information collected and request corrections, (iii) how to inform the charity (e.g., a check off box) that the visitor does not wish his/her personal information to be shared outside the organization, and (iv) what security measures the charity has in place to protect personal information.
GLAAD does not meet this Standard because the privacy policy on its website, https://glaad.org, does not indicate:
- What security measures are in place to protect personal information that is collected.
Gay and Lesbian Alliance Against Defamation meets the remaining 18 Standards for Charity Accountability.
Stated Purpose:
"to ensure fair, accurate, and inclusive representation that rewrites the script for LGBTQ acceptance."
Year, State Incorporated:
1986, DE
Also Known As:
GLAAD
The Gay and Lesbian Alliance Against Defamation (GLAAD) aims to tackle tough issues to shape the narrative and provoke dialogue that leads to cultural change. GLAAD programs include: the GLAAD Media Institute, which is dedicated to research, training and consultation, giving people the tools they need to break barriers, champion acceptance, and amplify media impact in today’s culture; the Entertainment Media program, which monitors film, television, music, and related entertainment media to ensure inclusive, diverse and accurate portrayals of the LGBTQ community; GLAAD’s Research program, which aims to increase media accountability and community engagement ensuring authentic LGBTQ stories are seen, heard, and actualized; GLAAD’s Communities of Color and Media department, which drives equitable and accurate representation of Black LGBTQ people, people of color living with HIV, and queer communities of color in the realm of entertainment and media; and GLAAD’s Transgender Media program, which works with the media to fairly and accurately tell the stories of transgender lives by building relationships with national news outlets, TV networks, film studios and gaming companies to include real stories about transgender people.
For the year ended September 30, 2022, Gay and Lesbian Alliance Against Defamation's program expenses were:
| News and rapid response program | $2,663,050 |
| Media awards program | $1,794,241 |
| Other program | $1,858,626 |
| Media Institute program | $6,045,661 |
| Total Program Expenses | $12,361,578 |
Chief Executive
Sarah Kate Ellis, President and Chief Executive Officer
Compensation*
$603,285
Chair of the Board
Liz Jenkins
Chair's Profession / Business Affiliation
Chief Business Officer, NBCUniversal Studio Group
Board Size
25
Paid Staff Size
63
*2021 compensation includes annual salary and, if applicable, benefit plans, expense accounts, and other allowances.
Method(s) Used:
Direct mail appeals, Grant proposals, Internet, Direct mail appeals, Radio, Print advertisements
Fundraising costs were 6% of related contributions. (Related contributions, which totaled $18,294,112, are donations received as a result of fundraising activities.)
This organization is tax-exempt under section 501(c)(3) of the Internal Revenue Code. It is eligible to receive contributions deductible as charitable donations for federal income tax purposes.
The following information is based on Gay and Lesbian Alliance Against Defamation's audited financial statements for the year ended September 30, 2022.
Source of Funds
| Investment loss | $-1,804,933 |
| Miscellaneous income | $56,806 |
| In-kind contributions | $250,104 |
| Forgiveness of Paycheck Protection Program loan | $811,000 |
| Special events, net | $2,520,237 |
| Business development | $6,287,138 |
| Contributions | $8,425,633 |
| Total Income | $16,545,985 |
Programs: 84% Fundraising: 7% Administrative: 8%
| Total Income | $16,545,985 |
| Total expenses: | $14,672,342 |
| Program expenses | $12,361,578 |
| Fundraising expenses | $1,078,023 |
| Administrative expenses | $1,232,741 |
| Other expenses | $0 |
| Income in Excess of Expenses | $1,873,643 |
| Beginning Net Assets | $41,994,937 |
| Other Changes In Net Assets | $0 |
| Ending Net Assets | $43,868,580 |
| Total Liabilities | $2,287,433 |
| Total Assets | $46,156,013 |
Note: According to GLAAD's audited financial statements for the year ended September 30, 2022, the organization received in-kind contributions totaling $250,104 in the form of legal services.
An organization may change its practices at any time without notice. A copy of this report has been shared with the organization prior to publication. It is not intended to recommend or deprecate, and is furnished solely to assist you in exercising your own judgment. If the report is about a charity and states the charity meets or does not meet the Standards for Charity Accountability, it reflects the results of an evaluation of information and materials provided voluntarily by the charity. The name Better Business Bureau is a registered service mark of the International Association of Better Business Bureaus.
This report is not to be used for fundraising or promotional purposes.
RELATED CONTENT
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Meets Standards
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Standards Not Met
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Did Not Disclose
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Review in Progress
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Unable to Verify
Report completed by:
BBB Wise Giving Alliance