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CHARITY REVIEW
Issued: July 2024 Expires: July 2026

United Way of Greater Cincinnati

Accredited Charity
Accredited Charity

Meets Standards
(513) 636-2830
2400 Reading Rd
Cincinnati, OH, 45202-1478
https://www.uwgc.org/
📄 Full Report 🖨️ Print 📋 BBB Charity Standards

Standards For Charity Accountability

Governance

  1. Board Oversight
  2. Board Size
  3. Board Meetings
  4. Board Compensation
  5. Conflict of Interest

Measuring Effectiveness

  1. Effectiveness Policy
  2. Effectiveness Report

Finances

  1. Program Expenses
  2. Fundraising Expenses
  3. Accumulating Funds
  4. Audit Report
  5. Detailed Expense Breakdown
  6. Accurate Expense Reporting
  7. Budget Plan

Fundraising & Info

  1. Truthful Materials
  2. Annual Report
  3. Website Disclosures
  4. Donor Privacy
  5. Cause Marketing Disclosures
  6. Complaints

United Way of Greater Cincinnati meets the 20 Standards for Charity Accountability.

Stated Purpose:
United Way leads and mobilizes the caring power of individuals and organizations to help people measurably improve their lives.

Year, State Incorporated:
1920, OH

United Way of Greater Cincinnati (UWGC) fights for the economic well-being of all people in Greater Cincinnati so our entire community can thrive – now and in the future. Founded in 1915, UWGC is one of the region’s largest nonprofit organizations. We work alongside nearly 4,000 volunteers, 463 community partners and 34,000 donors to improve outcomes for nearly 600,000 people across nine counties in Ohio, Kentucky and Indiana.

We use three strategies to guide our impact.

We take action: We develop and deploy high-impact solutions to address community-identified needs. We collaborate to achieve shared objectives and create community-owned solutions.

We advocate: We amplify community voice and experience. We develop and advance research, data, tools and recommendations to educate stakeholders and drive action.
We invest: We support individuals and families in crisis. We fund partners to advance innovative solutions and address systemic challenges to prevent future needs.

Our focus areas include:
Educational success: We fight to improve the odds so tomorrow’s leaders can build a better foundation today. We work to ensure children get a strong start in life, teenagers have the tools necessary to learn and grow, and young adults are positioned to thrive in the job market.
Financial empowerment: We want to put every person, in every community, on a path toward financial empowerment. That starts with access to services, job training, credit counseling and money management programs. When families are stable, our communities are stronger, and everyone wins.
Housing security: We help build stable financial foundations for families in low-income communities by addressing the quality and affordability of housing. We rely on locally informed, regional collaborations. We believe that asset building provides greater opportunities for families to sustain intergenerational economic well-being.

United Way of Greater Cincinnati maintains updated financial reports and detailed information on our work at uwgc.org.

The generosity of our community enables United Way to take action, advocate and invest to accelerate positive, community-wide change. Thank you for supporting us. We cannot do it without you.

Learn more about UWGC’s work at UWGC.org. #UnitedWeThrive

For the year ended December 31, 2022, United Way of Greater Cincinnati's program expenses were:

Community impact $30,762,231
Direct services $1,255,798
Total Program Expenses $32,018,029

Chief Executive
Moira Weir, President/CEO

Chair of the Board
Ms. Barbara Turner, Board Member

Chair's Profession / Business Affiliation

Board Size
34

Paid Staff Size
97

Method(s) Used:
Direct mail appeals, Invitations to fund raising events, Print advertisements (newspapers, magazines, etc.), Grant proposals, Internet, Planned giving arrangements, Cause-related marketing (affinity credit cards, consumer product sales, etc.), Appeals via Social Media (Facebook, etc.), Other

% of Related Contributions on Fundraising: 7.47%

This organization is tax-exempt under section 501(c)(3) of the Internal Revenue Code. It is eligible to receive contributions deductible as charitable donations for federal income tax purposes.

The following information is based on United Way of Greater Cincinnati's audited financial statements for the year ended December 31, 2022.

Source of Funds
Grants and contracts $16,710,640
Net campaign revenue (2022/2023) $13,227,690
Net campaign revenue (2021/2022) $4,806,038
Net campaign revenue (2020/2021) $2,261,636
Other contributions $1,774,226
Net investment return $1,547,810
Income on beneficial interest in charitable trusts $940,507
Miscellaneous income $317,863
Service fees $231,105
Designations from other United Ways $209,050
Donated materials and services $183,500
Net realized gain/(loss) on investments $-442,660
Fair value change of beneficial interest in charitable trusts $-3,768,826
Net unrealized gain/(loss) on investments $-7,769,616
Total Income $30,228,963

Programs: 84% Fundraising: 8% Administrative: 8%

Total Income $30,228,963
Total expenses: $38,073,476
  Program expenses $32,018,029
  Fundraising expenses $2,924,698
  Administrative expenses $3,130,749
  Other expenses $0
Income in Excess of Expenses $-7,844,513
Beginning Net Assets $116,032,826
Other Changes In Net Assets $0
Ending Net Assets $108,188,313
Total Liabilities $19,678,343
Total Assets $127,866,656

An organization may change its practices at any time without notice. A copy of this report has been shared with the organization prior to publication. It is not intended to recommend or deprecate, and is furnished solely to assist you in exercising your own judgment. If the report is about a charity and states the charity meets or does not meet the Standards for Charity Accountability, it reflects the results of an evaluation of information and materials provided voluntarily by the charity. The name Better Business Bureau is a registered service mark of the International Association of Better Business Bureaus.

This report is not to be used for fundraising or promotional purposes.

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Report completed by:
BBB Cincinnati