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CHARITY REVIEW
Issued: July 2025 Expires: July 2026

Hearts & Horses

Accredited Charity
Accredited Charity

Meets Standards
Accreditation seal
(970) 663-4200
163 North CR 29
Loveland, CO, 80537
https://www.heartsandhorses.org
📄 Full Report 🖨️ Print 📋 BBB Charity Standards

Standards For Charity Accountability

Governance

  1. Board Oversight
  2. Board Size
  3. Board Meetings
  4. Board Compensation
  5. Conflict of Interest

Measuring Effectiveness

  1. Effectiveness Policy
  2. Effectiveness Report

Finances

  1. Program Expenses
  2. Fundraising Expenses
  3. Accumulating Funds
  4. Audit Report
  5. Detailed Expense Breakdown
  6. Accurate Expense Reporting
  7. Budget Plan

Fundraising & Info

  1. Truthful Materials
  2. Annual Report
  3. Website Disclosures
  4. Donor Privacy
  5. Cause Marketing Disclosures
  6. Complaints

Hearts & Horses meets the 20 Standards for Charity Accountability.

Stated Purpose:
At Hearts & Horses Therapeutic Riding Center, our mission is to enhance physical, cognitive and emotional wellbeing through equine partnerships.

Year, State Incorporated:
1997, CO

Located in Northern Colorado, Hearts & Horses is a well-respected therapeutic riding center with an outstanding record serving individuals with special needs.  It has received numerous awards for its work both locally and nationally.  In its 24th year, serving 200 participants weekly within its diverse programs, which include: children and adults with physical and cognitive disabilities, youth at-risk, senior citizens with Alzheimer’s and our greatest heroes, our military Veterans.

Hearts & Horses offers a dynamic array of equine assisted programs that are designed for healing as well as to empower participants, promote self-sufficiency, and encourage growth, both inside and outside of the riding arena. 

Therapeutic Riding - Children and adults with disabilities work with certified instructors in equestrian skill-based lessons to develop independent skills that carry over to their everyday lives.

Therapy Services (Hippotherapy) - Physical, occupational and speech-language therapists partner with a horse to provide a powerful therapy team. The horse’s movement can improve balance, strength and coordination for individuals with disabilities.

Changing Leads:  Youth-at-risk find friendship, develop trust and form a deep connection when partnered with a horse.  Emotions and behaviors are explored in a safe setting to reflect, learn and grow in order to improve the development of trust, respect, empathy, self-respect and confidence, accountability and conflict resolution.

Hearts & Horses for Heroes:  Wounded service personnel and veterans interact with a horse to nurture self-awareness, trust, coping skills and relationship skills, contributing to improved quality of life and hope for the future.

Riding in the Moment:  This program helps facilitate seniors with Alzheimer’s and Dementia in finding joy in equine related activities. For some it is a chance to experience past memories and for others it is a new adventure.

For the year ended June 30, 2024, Hearts & Horses's program expenses were:

Programs $2,223,176
Total Program Expenses $2,223,176

Chief Executive
Jan Pollema, Executive Director

Chair of the Board
Elizabeth Lamb Kearney, Principal

Chair's Profession / Business Affiliation
Elizabeth Lamb Kearney, P.C.

Board Size
10

Paid Staff Size
23

Method(s) Used:
Direct mail appeals, Door-to-door solicitation, Grant proposals, Internet

% of Related Contributions on Fundraising: 9.93%

This organization is tax-exempt under section 501(c)(3) of the Internal Revenue Code. It is eligible to receive contributions deductible as charitable donations for federal income tax purposes.

The following information is based on Hearts & Horses's audited financial statements for the year ended June 30, 2024.

Source of Funds
Unrealized Gain on Investments $4,683
Realized Gain on Investments $4,812
Gift Shop Sales $15,820
Gain on Sale of Assets $24,982
Government Grants $41,600
Interest and Dividends $99,367
In-Kind Contributions $204,587
Contributions and Grants $607,306
Special Events $622,201
Program Fees $852,526
Total Income $2,477,884

Programs: 87% Fundraising: 6% Administrative: 7%

Total Income $2,477,884
Total expenses: $2,543,406
  Program expenses $2,223,176
  Fundraising expenses $148,042
  Administrative expenses $172,188
  Other expenses $0
Income in Excess of Expenses $-65,522
Beginning Net Assets $5,441,337
Other Changes In Net Assets $0
Ending Net Assets $5,375,815
Total Liabilities $155,866
Total Assets $5,531,681

An organization may change its practices at any time without notice. A copy of this report has been shared with the organization prior to publication. It is not intended to recommend or deprecate, and is furnished solely to assist you in exercising your own judgment. If the report is about a charity and states the charity meets or does not meet the Standards for Charity Accountability, it reflects the results of an evaluation of information and materials provided voluntarily by the charity. The name Better Business Bureau is a registered service mark of the International Association of Better Business Bureaus.

This report is not to be used for fundraising or promotional purposes.

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Report completed by:
BBB Serving Northern Colorado and Wyoming