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CHARITY REVIEW
Issued: August 2026 Expires: August 2028

ASK Childhood Cancer Foundation

Standards Not Met
Standards Not Met
6 7 16 19
(804) 658-5910
5211 West Broad Street, Suite 100
Richmond, VA, 23230
https://askccf.org/
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Standards For Charity Accountability

Governance

  1. Board Oversight
  2. Board Size
  3. Board Meetings
  4. Board Compensation
  5. Conflict of Interest

Measuring Effectiveness

  1. Effectiveness Policy
  2. Effectiveness Report

Finances

  1. Program Expenses
  2. Fundraising Expenses
  3. Accumulating Funds
  4. Audit Report
  5. Detailed Expense Breakdown
  6. Accurate Expense Reporting
  7. Budget Plan

Fundraising & Info

  1. Truthful Materials
  2. Annual Report
  3. Website Disclosures
  4. Donor Privacy
  5. Cause Marketing Disclosures
  6. Complaints

ASK Childhood Cancer Foundation does not meet the following 4 Standards for Charity Accountability:

Standard 6 (Board Policy on Effectiveness)
Have a board policy of assessing, no less than every two years, the organization's performance and effectiveness and of determining future actions required to achieve its mission.

ASK does not meet this Standard because:

  • The board of directors does not have a written policy stating that, at least Every 2 Years, an appraisal be done assessing the organization's performance and effectiveness and determining future actions required to achieve its mission.

Standard 7 (Board Approval of Written Report on Effectiveness)
Submit to the organization's governing body, for its approval, a written report that outlines the results of the aforementioned performance and effectiveness assessment and recommendations for future actions.

ASK does not meet this Standard because:

  • The organization has not completed an effectiveness assessment in the last two years.

Standard 16 (Annual Report)
Have an annual report available to all, on request, that includes: (a) the organization's mission statement, (b) a summary of the past year's program service accomplishments, (c) a roster of the officers and members of the board of directors, (d) financial information that includes (i) total income in the past fiscal year, (ii) expenses in the same program, fund raising and administrative categories as in the financial statements, and (iii) ending net assets.

Although ASK did produce an annual report for the year ended June 30, 2025, the report did not include:

  • A financial summary matching the organization's audited financial statements for the year ended June 30, 2025.

Standard 19 (Cause Related Marketing)
Clearly disclose how the charity benefits from the sale of products or services (i.e., cause-related marketing) that state or imply that a charity will benefit from a consumer sale or transaction. Such promotions should disclose, at the point of solicitation: (a) the actual or anticipated portion of the purchase price that will benefit the charity (e.g., 5 cents will be contributed to abc charity for every xyz company product sold), (b) the duration of the campaign (e.g., the month of October), (c) any maximum or guaranteed minimum contribution amount (e.g., up to a maximum of $200,000).

ASK does not meet this Standard because in 2025 the organization participated in a promotion for the sale of consumer goods or services that indicates that the organization will benefit from these purchases. The promotion, however, did not specify:

  • The actual or anticipated amount of the purchase price that will benefit the organization.

The BBB Wise Giving Alliance requested but did not receive complete information from the organization and is unable to verify the organization's compliance with the following Standard(s) for Charity Accountability: 1, 3

ASK Childhood Cancer Foundation meets the remaining 14 Standards for Charity Accountability.

Stated Purpose:
"to make life better for children with cancer and their families in Virginia."

Year, State Incorporated:
1975, VA

ASK Childhood Cancer Foundation (ASK) states that it is dedicated to helping children with cancer and serious blood disorders through emotional, financial, and educational support services. The organization offers financial assistance, community resources, in-clinic support, mental and emotional wellbeing services, and bereavement support to families being treated at any of its six partner hospitals and pediatric cancer treatment centers in Virginia. ASK provides educational support to patients from preschool through high school and into adulthood. Through its community and connection events, the organization also offers opportunities for social interaction among ASK kids, siblings, parents and caregivers. In 2025, ASK reports that it provided 748 families with educational support and over 3,580 online and in-person tutoring hours to help ASK kids and siblings stay on grade level.

For the year ended June 30, 2025, ASK Childhood Cancer Foundation's program expenses were:

Program services $3,252,875
Total Program Expenses $3,252,875

Chief Executive
Amy Godkin, Executive Director

Compensation*
$176,228

Chair of the Board
Meg Garner

Chair's Profession / Business Affiliation
Chief Operating Officer, VPM Media Corporation

Board Size
15

Paid Staff Size
32

*2024 compensation includes annual salary and, if applicable, benefit plans, expense accounts, and other allowances.

Method(s) Used:
Direct mail appeals, Invitations to fund raising events, Print advertisements (newspapers, magazines, etc.), Radio, Grant proposals, Internet, Planned giving arrangements, Cause-related marketing (affinity credit cards, consumer product sales, etc.), Workplace Giving

Fundraising costs were 15% of related contributions. (Related contributions, which totaled $3,924,751, are donations received as a result of fundraising activities.)

This organization is tax-exempt under section 501(c)(3) of the Internal Revenue Code. It is eligible to receive contributions deductible as charitable donations for federal income tax purposes.

The following information is based on ASK Childhood Cancer Foundation's audited financial statements for the year ended June 30, 2025.

Source of Funds
Special events, net $2,026,803
Contributions $954,958
Grants $903,990
Unrealized and realized gain on investments, net $241,465
Interest and dividends $167,792
In-kind contributions $39,000
Total Income $4,334,008

Programs: 75% Fundraising: 14% Administrative: 11%

Total Income $4,334,008
Total expenses: $4,311,498
  Program expenses $3,252,875
  Fundraising expenses $586,960
  Administrative expenses $471,663
  Other expenses $0
Income in Excess of Expenses $22,510
Beginning Net Assets $5,785,237
Other Changes In Net Assets $0
Ending Net Assets $5,807,747
Total Liabilities $928,839
Total Assets $6,736,586

Note: According to ASK's audited financial statements for the year ended June 30, 2025, the organization received in-kind contributions totaling $39,000 in the form of storage space.

An organization may change its practices at any time without notice. A copy of this report has been shared with the organization prior to publication. It is not intended to recommend or deprecate, and is furnished solely to assist you in exercising your own judgment. If the report is about a charity and states the charity meets or does not meet the Standards for Charity Accountability, it reflects the results of an evaluation of information and materials provided voluntarily by the charity. The name Better Business Bureau is a registered service mark of the International Association of Better Business Bureaus.

This report is not to be used for fundraising or promotional purposes.

RELATED CONTENT

Report completed by:
BBB Serving Central Virginia