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CHARITY REVIEW
Issued: November 2025 Expires: November 2027

Richmond Performing Arts Alliance

Accredited Charity
Accredited Charity

Meets Standards
(804) 592-3372
600 East Grace Street, Suite 400
Richmond, VA, 23219
https://rpaalliance.com
📄 Full Report 🖨️ Print 📋 BBB Charity Standards

Standards For Charity Accountability

Governance

  1. Board Oversight
  2. Board Size
  3. Board Meetings
  4. Board Compensation
  5. Conflict of Interest

Measuring Effectiveness

  1. Effectiveness Policy
  2. Effectiveness Report

Finances

  1. Program Expenses
  2. Fundraising Expenses
  3. Accumulating Funds
  4. Audit Report
  5. Detailed Expense Breakdown
  6. Accurate Expense Reporting
  7. Budget Plan

Fundraising & Info

  1. Truthful Materials
  2. Annual Report
  3. Website Disclosures
  4. Donor Privacy
  5. Cause Marketing Disclosures
  6. Complaints

Richmond Performing Arts Alliance meets the 20 Standards for Charity Accountability.

Stated Purpose:
"to advance the performing arts in the Richmond region through programs and resources that support the artists of today, nurture the artists of tomorrow, and provide spaces for the arts to thrive."

Year, State Incorporated:
2000, VA

Richmond Performing Arts Alliance (RPAA) reports that it provides access to performance spaces throughout the Richmond region, and is home to local resident companies, a Broadway series, touring shows, corporate and private events, and other community-based arts organizations. RPAA The organization has stewardship over the Altria Theater, Landmark Theater, and Dominion Energy Center. RPAA also partners with Richmond public schools and the school systems in the surrounding counties through its BrightLights Education Initiative to offer arts education opportunities for students. In 2024, the organization served 3,329 youth and 32 artists and organizations utilized its rental spaces.

For the year ended June 30, 2024, Richmond Performing Arts Alliance's program expenses were:

Program services $1,165,738
Total Program Expenses $1,165,738

Chief Executive
Abbi Haggerty, Executive Director

Compensation*
$136,406

Chair of the Board
J. R. Smith

Chair's Profession / Business Affiliation
Partner, Hunton Andrews Kurth LLP

Board Size
20

Paid Staff Size
11

*2023 compensation includes annual salary and, if applicable, benefit plans, expense accounts, and other allowances.

Method(s) Used:
Direct mail appeals, Grant proposals, Internet, Direct mail appeals, Membership appeals, Planned giving arrangements, Print advertisements (newspapers, magazines, etc.), Radio, Television

Fundraising costs were 19% of related contributions. (Related contributions, which totaled $1,073,672, are donations received as a result of fundraising activities.)

This organization is tax-exempt under section 501(c)(3) of the Internal Revenue Code. It is eligible to receive contributions deductible as charitable donations for federal income tax purposes.

The following information is based on Richmond Performing Arts Alliance's audited financial statements for the year ended June 30, 2024.

Source of Funds
Naming rights income $1,069,063
Contributions and grants $697,475
Other revenue $663,428
Investment gain, net $473,191
Program revenue and special events $376,197
Equity in losses of affiliates $-673,149
Total Income $2,606,205

Programs: 62% Fundraising: 11% Administrative: 16%

Total Income $2,606,205
Total expenses: $1,882,498
  Program expenses $1,165,738
  Fundraising expenses $205,841
  Administrative expenses $306,243
  Other expenses $204,676
Income in Excess of Expenses $723,707
Beginning Net Assets $123,770,081
Other Changes In Net Assets $0
Ending Net Assets $124,494,788
Total Liabilities $6,469,632
Total Assets $130,964,420

Note: In the above financial statement, “other expenses” refers to depreciation of program facilities.

An organization may change its practices at any time without notice. A copy of this report has been shared with the organization prior to publication. It is not intended to recommend or deprecate, and is furnished solely to assist you in exercising your own judgment. If the report is about a charity and states the charity meets or does not meet the Standards for Charity Accountability, it reflects the results of an evaluation of information and materials provided voluntarily by the charity. The name Better Business Bureau is a registered service mark of the International Association of Better Business Bureaus.

This report is not to be used for fundraising or promotional purposes.

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Report completed by:
BBB Wise Giving Alliance