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CHARITY REVIEW
Issued: October 2025 Expires: October 2027

Marathon Kids

Standards Not Met
Standards Not Met
3 6 7 14 16
1524 South Interstate 35 #218
Austin, TX, 78704

Standards For Charity Accountability

Governance

  1. Board Oversight
  2. Board Size
  3. Board Meetings
  4. Board Compensation
  5. Conflict of Interest

Measuring Effectiveness

  1. Effectiveness Policy
  2. Effectiveness Report

Finances

  1. Program Expenses
  2. Fundraising Expenses
  3. Accumulating Funds
  4. Audit Report
  5. Detailed Expense Breakdown
  6. Accurate Expense Reporting
  7. Budget Plan

Fundraising & Info

  1. Truthful Materials
  2. Annual Report
  3. Website Disclosures
  4. Donor Privacy
  5. Cause Marketing Disclosures
  6. Complaints

Marathon Kids does not meet the following 5 Standards for Charity Accountability:

Standard 3 (Frequency and Attendance of Board Meetings)
An organization shall have a minimum of three evenly spaced meetings per year of the full governing body with a majority in attendance, with face-to-face participation. A conference call of the full board can substitute for one of the three meetings of the governing body. For all meetings, alternative modes of participation are acceptable for those with physical disabilities.

Marathon Kids does not meet this Standard because:

  • The board of directors did not hold any meetings during the year ended May 31, 2025.

Standard 6 (Board Policy on Effectiveness)
Have a board policy of assessing, no less than every two years, the organization's performance and effectiveness and of determining future actions required to achieve its mission.

Marathon Kids does not meet this Standard because:

  • The organization does not have an effectiveness assessment policy in place.

Standard 7 (Board Approval of Written Report on Effectiveness)
Submit to the organization's governing body, for its approval, a written report that outlines the results of the aforementioned performance and effectiveness assessment and recommendations for future actions.

Marathan Kids does not meet this Standard because:

  • The organization has not performed an effectiveness assessment within the last two years. 

Standard 14 (Budget)
Have a board-approved annual budget for its current fiscal year, outlining projected expenses for major program activities, fund raising, and administration.

Marathon Kids does not meet this Standard because:

  • The organization did not produce a budget for the year ended May 31, 2026.

Standard 16 (Annual Report)
Have an annual report available to all, on request, that includes: (a) the organization's mission statement, (b) a summary of the past year's program service accomplishments, (c) a roster of the officers and members of the board of directors, (d) financial information that includes (i) total income in the past fiscal year, (ii) expenses in the same program, fund raising and administrative categories as in the financial statements, and (iii) ending net assets.

Marathon Kids does not meet this Standard because the 2024 annual report did not include:

  • The organization's financial information for the year ended May 31, 2024. 

The BBB Wise Giving Alliance requested but did not receive complete information from the organization and is unable to verify the organization's compliance with the following Standard(s) for Charity Accountability: 1

Marathon Kids meets the remaining 14 Standards for Charity Accountability.

Stated Purpose:
"to transform lives through running, and build active communities of all ages, abilities, and backgrounds."

Year, State Incorporated:
2004, TX

Marathon Kids reports that it provides children of all abilities to embrace an active lifestyle by providing free resources and programs to physical education teachers, classroom teachers, and community organizations. The organization motivates kids to run, jog, walk, or move the equivalent of four or more marathons over the course of a season, boosting their daily physical activity. In 2024, Marathon Kids states that it had 288,990 active participants and 1,397 participating clubs across 49 states.

For the year ended May 31, 2024, Marathon Kids's program expenses were:

Program services $1,635,585
Total Program Expenses $1,635,585

Chief Executive
Jason Daniel, Chief Executive Officer

Compensation*
$155,000

Chair of the Board
Mary Rice-Boothe Ed.D.

Chair's Profession / Business Affiliation
Executive Director, Equity The Leadership Academy

Board Size
11

Paid Staff Size
10

*2024 compensation, as reported by the organization, includes annual salary, if applicable, benefit plans, expense accounts, and other allowances.

Method(s) Used:
Direct mail appeals, Grant proposals, Internet, Direct mail appeals, Membership appeals, Planned giving arrangements

Fundraising costs were 15% of related contributions. (Related contributions, which totaled $1,557,190, are donations received as a result of fundraising activities.)

This organization is tax-exempt under section 501(c)(3) of the Internal Revenue Code. It is eligible to receive contributions deductible as charitable donations for federal income tax purposes.

The following information is based on Marathon Kids's audited financial statements for the year ended May 31, 2024.

Source of Funds
Contributions $1,404,695
Registrations $228,120
Investment income $217,549
In-kind contributions $99,702
Fees for service $85,552
Sponsorships $34,662
Membership dues $18,131
Total Income $2,088,411

Programs: 84% Fundraising: 12% Administrative: 4%

Total Income $2,088,411
Total expenses: $1,950,846
  Program expenses $1,635,585
  Fundraising expenses $240,866
  Administrative expenses $74,395
  Other expenses $0
Income in Excess of Expenses $137,565
Beginning Net Assets $2,201,286
Other Changes In Net Assets $0
Ending Net Assets $2,338,751
Total Liabilities $313,317
Total Assets $2,652,068

Note: According to Marathon Kids' audited financial statements for the year ended May 31, 2024, the organization received $99,702 in contributed goods and services including advertising ($89,202) and office equipment ($10,500).

An organization may change its practices at any time without notice. A copy of this report has been shared with the organization prior to publication. It is not intended to recommend or deprecate, and is furnished solely to assist you in exercising your own judgment. If the report is about a charity and states the charity meets or does not meet the Standards for Charity Accountability, it reflects the results of an evaluation of information and materials provided voluntarily by the charity. The name Better Business Bureau is a registered service mark of the International Association of Better Business Bureaus.

This report is not to be used for fundraising or promotional purposes.

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Report completed by:
BBB Wise Giving Alliance